Sugar Sugar Feature

We're so happy that we got a mention in this month's latest issue of Sugar Sugar magazine. It's a fantastic up-and-coming publication that shares a lot of our sensibilities. The team behind this magazine is the same group of sistas behind Pink. This time around, they've been given more creative freedom and a bigger budget. It really shows as each page flip is a bolder step-up in artistic direction and content. Good news is that quantity goes up with quality. It's a monthly dose of Sugar now compared to the two-month wait for Pink. Also, the editorial staff is a dream to work with!

New Novelty Products Preview

Here are three super cute novelty products that we have coming up. The first is a set of translucent star cell phone charms that has color which blends with the background. The second is a set of computer cleansing animals featuring monitor cleaner bodies and keyboard brushing heads (it actually sounds a bit creepy if we put it that way haha). The third is a new design lineup of our popular glow-in-the-dark wrist support jelly animals.

Expect all these to be in stores in time for the holidays.

Bad Monkeys

Here's a preview of a toy design that we plan on releasing next year just in time for all you crazy-in-love couples looking for something devilishly flirty to give on Valentine's.

New Store Opening: TriNoMa

We've just finalized a deal with Ayala to open a small cart in their new super mall, TriNoMa. You'll soon be able to find us in their Teen Zone area (beside Starbucks, across the food court) on the second floor starting in October =)

Packaging 2008 (Final)

This is the final look of our new toy packaging. At first we wanted to restrict it to one color to keep it more minimalist (and yes, we'll be honest, more cheap), but those few dabs of color on our logo just made it too irresistible.

Expansion Stores

This September, we'll be increasing our presence in a couple of Ayala malls. We will start selling right at the heart of Glorietta this coming Saturday (September 1st). Do visit our humble cart at the Activity Center (ground floor) of the mall. We will be in front of Kamiseta and Gift Gate. The cart is basically a test that Ayala is giving us. If we sell well, we can get a bigger store space some time in the future.

Also, we will be selling at a satellite kiosk near the entrance of Market! Market! for two weeks beginning on September 2nd. This is to support sales of our existing store located in the Street Market (which happens to be beside the mall's Activity Center at the ground floor as well).

Here's hoping we'll see more of you in September! =)

New Packaging

We're really proud of the gift bags that we've been packaging our products with for our customers. Not only does it have a fresh full-color design, it also promotes a very worthy cause of helping Pathways get promising underprivileged kids a good shot at a college education.

To help Pathways a little bit more, we've decided to charge a token amount for our gift bags (Php20 for the regular size and Php50 for the extra large size) and donate the proceeds to the organization. At the same time, we also felt that our customers deserve the option of free packaging with a signature cute-loving look that only we can deliver. So we asked our super designer friend Tarn to give some Thai flavor to a brand new set of bags. We're giving you a preview here today and you guys will be able to see the real thing in stores before we end the year.

It's Cool Poster

We modified the print ad that we did recently to make this one poster size.

Personalize Your Toys

We've been getting a lot of requests to personalize our toys so we finally gave it a shot. This is what we did for a girl named Joanna who's celebrating her birthday in New York this October. Turned out pretty nice if we say so ourselves =)

Contact us if you're interested. We're only accepting wholesale orders for now though.

Ad on the Beat

Here's our print ad as it will look in this month's upcoming issue of the Beat magazine, which is distributed for free in some of Manila's best shopping and dining establishments. We're sharing the page with fashion accessory brand Eiko.

New Print Ad

We just finished a nice looking new print ad. If only we had the budget to print this on more magazines... =)

Cute Evil (Part 2)

We were kinda surprised about how well our first line of toy devils did. Apparently, a lot of girls bought them for their boyfriends =)

We decided to create a new design and we're planning to release this little guy in time for Halloween.

Tarn's Toys

The days when designs turn to actual toys are always magical moments for us. This time around it's extra special because the designs were brought to us by our Thai friend Tarn. We were so excited about these that we didn't even bother to take the time to take proper studio photos of the toys =)

On E Magazine

The latest issue of a new publication called E Magazine features some of our cutest looking novelty items and labeled them as "ultra cool steals!". Hope everyone else out there agrees as well =)

On Toy Kingdom Catalogue

We're featured on Toy Kingdom's latest catalogue. Just thought we should mention it since it seems that they forgot to put our logo on the toys =)

Cute kid model as usual though =)

Visitor Submissions

This month, we found these product ideas in our email inbox (itscoolclub@gmail.com) courtesy of online guest Karen Umaly. Thanks for sharing Karen! =)

Great Bear Idea

Our Thai designer friend Tarn sent this bottle of bears that she handmade and we are absolutely in love with the whole package. Check out the candy-colored stars she attached to each bear too. What a great knack for detail! We're trying to figure out how to mass produce this so we can offer it to all customers.

On Pink Magazine

We've got five mentions on the latest issue of Pink Magazine =)

This month the editors hugged us, gave us away, advertised us and offered us as rewards for answering their back-to-school survey.

New Product Charms

Just some new little trinkets that we're releasing come end of July. We've got zodiac sign pigs with retractable bodies, mini bears + rabbits, and some red giraffes just because we've never had anything like them before.

Dairy Cow

We were actually debating how um...anatomically correct we were going to make this cow. The most obvious question being: Do the milk teats make the cow more cute or awkward? As you can see, we decided to agree with nature and just go for it.