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Tuesday, September 11, 2007

Cuteness vs. Crime


We here at It's Cool are obsessed with cuteness. Our design inspirations usually come from the Japanese kawaii movement. And so we were so amused to hear that even the Tokyo police is using cute to fight crime!

On top is a picture of Pi-Po, the official police mascot of Japan. The name of the character is based on the sound the Japanese police car sirens make (as in "pi-po...pi-po...pi-po"). Hard to believe that Pi-Po can deter anyone from doing crime but the virtually crime-free record of Tokyo speaks for itself. Maybe all we need is cuteness to win the hearts of wrong-doers and make the world a safer place.

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